When it comes to politics Ruston Clarke are generally speaking not interested in the theory. We try to understand political theory but are not dictated by it. We try to be apolitical and unaligned.
Our remit is to come up with political solutions to real life problems. Anyone interested in ideas knows that politics provides an infinite playground. There are however real problems with developing political solutions.
Firstly it is fertile ground for the amateur and Ruston Clarke are no different from the amateurs out there. Secondly, selling political ideas to organisations or political parties is difficult. It is a crowded market place. It is very difficult to monetise political ideas and make a profit from doing so.
One area we are looking at, is a systematic methodology in the analysis of the efficacy of political policies. This is an ongoing project that we are developing.
In the development of ideas Ruston Clarke believe the most important thing is to ask the right questions. Regarding politics the question might be: “What is the most effective type of political policy.” To this the answer might be: “The most effective political policy is one that has minimal financial cost but maximum benefit.”
A real life policy that reflects this very positive cost vs. benefit outcome would be something like the establishment of national parks. Since they have been developed across the world, they have been accomplished at low cost but have accrued massive benefits to individuals and societies. (We will ignore, at this point, the opportunity-cost of devoting this land to nature and leisure.)
If possible, this is the type of policy Ruston Clarke endeavour to come up with. Although we also develop the more mundane and less inspired policies that real life problems demand.
Ruston Clarke Consulting 